Wednesday 22 January 2014

AUDIENCE PROFILE



The demographics for my target audience are those who are aged at 18 to 24. The reason for this is is that the short film will contain graphic images and violent underlying themes, that the effect theory would show to be as desensitization for younger audiences. Also in terms of psychographics, the short film is a thought provoking piece designed to make the audience uncomfortable and to shock, so psychologically in theory people aged 18 and above should be able to handle the mentality behind the film.
 Also in terms of demographics, the film would be aimed at the social category C1. This is because this class of society would become more enthralled by the psychology behind it and it the narrative’s conclusion would play upon their minds afterwards.

The main audience in terms of gender for this short film would probably be female over male. I believe this because from speaking with different social circles, the number of female people that have seen psychological films such as ‘Shutter Island’ and loved it were much higher than the males.
Also other genres and things the audience would be into watching, would be things like horror and thrillers.

Reception theory apllied to short film

The individuals in the audience will have numerous different reactions to the narrative. Some will decode the enigma and twist in the tale faster than others, and others in the audience may not agree that the conclusion means the same as their opinion. The film would be left to an open interpretation for all to debate over.

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