Audience Profile - AS

AS

The demographic for my target audience for my film are a range of people ranged from the ages of 15-30, in D to C1 social group. The reason for this is that, because I was doing a zombie film, a now mainstream genre, the most 'common' audience, people who aren't necessarily huge fnas of film and cinema, but people who may only see 3-4 films a year. In the past, films of the zombie genre may not have been as popular and mainstream, and instead target a more specific, 'diehard' audience, who know about the established zombie genre. This has changed because of the recent influx of Zombie themed televsion shows and films, so now the target audience covers a larger base. 

In terms of age, a zombie film would almost certainly always be targeted for a 15 rating at the least, with many of them leaking over into the 18 film. This is because of convention of the genre is gore and blood, and lowering the targeted age would have to affect the type of the film, and may cause the film to lose a big part of the audience, even though it is trying to widen it.

The majority of the audience would probably be male, as they a re typically the main fans for the zombie genre. As zombie films have bcome more into the mainstream however, the audience has become more split, with an increasing number of female fans becoming a core part of the audience.